#RoadtoRyerson 2017 branding

#RoadtoRyerson was the official hashtag and theme of the 2017 Ryerson Central Orientation. 2017 was unique because all previous years had their own theme but starting 2017, all future Orientations would have the theme #RoadtoRyerson.

 

This branding was created with versatility and fun in mind. It is loosely based on retro patterns and use a variety of fun colours that still fit in the Official Ryerson branding guidelines.

Branding GuideĀ 

 

RoadtoRyerson branding guide

Branding at Work